Starbucks To Roll Out New Lower Calorie Options
Starbucks, an international coffee chain, will introduce new beverage and food options in participating US outlets. The company is going to launch 10 new teas, which it claims offer zero calories, new line of Panini sandwiches that offer under 400 calories, and a line of on-the-go snacks.
The company said that a new Vanilla Rooibos Full Leaf Tea will launch in stores next week as part of its transition to new Tazo Full Leaf Teas and herbal infusions. The company, in total, will introduce 10 new teas, all featuring whole tea leaves and many featuring whole botanicals and spices.
The company claims that all Tazo Full Leaf Teas have zero calories. The company will also include Skinny Cinnamon Dolce Latte and the Skinny Vanilla Latte, as part of the new menu. Both lattes are 90 calories for a tall (12fl oz).
The company is also launching four warmed-to-order Panini sandwiches, which it claims offer under 400 calories The new Panini sandwiches will be available in around 4,200 stores and include: Chicken Santa Fe Panini, Roasted Tomatoes and Mozzarella Panini, and Ham and Swiss Panini.
It is also introducing a line of new snack options with 220 calories or less per serving, in its US stores. The line includes: Annie’s Snacks, FoodShouldTasteGood, Kind Bars, Lucy’s Cookies, Peeled Snacks, Peter Rabbit Organics, Sahale Snacks, which are available in Pomegranate Cashew, Soledad Nut Blend and Chipotle/Ranch Almond, Stretch Island Fruit Company, and Two Moms in the Raw.
Katie Thomson, senior nutritionist at Starbucks Coffee, said: “Reducing the number of calories – even slightly – can have a great benefit over time. Saving just 100 calories a day adds up to about 10 pounds of weight loss per year. And we know cutting calories should not mean depriving customers of great taste.”
Annie Young-Scrivner, global chief marketing officer of Starbucks Coffee, said: “Our customers are looking for great tasting, wholesome options. The new Panini sandwiches are freshly made with high quality ingredients and are under 400 calories. We take great pride in delivering taste, nutrition and quality.”
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