Kore Nutrition hires new distributor for ALL IN products in US
Kore Nutrition (Kore), a Nevada-based producer of non-alcoholic beverages, has engaged LMB Sales to represent and market the company's ALL IN products throughout the western US.
California-based LMB Sales boasts good partnerships with some large retail distributors in the country and has a significant track record of marketing and representing new retail brands and products.
The nutrition company's primary focus for distribution will be retail chains such as Kroger, Walgreens, 7-Eleven, Costco and Walmart, and plans to add more regional and national accounts later.
ALL IN president and CEO David Powley said that the key to successfully penetrating markets is through the strength of a company's distributor's relationships.
Over time, the role of LMB Sales will be pivotal in North American marketing and distribution plan for ALL IN, according to Kore.
Initially ALL IN products will be sold in casinos and retail outlets spread across California, Nevada and Arizona through specialty food distributors, such as US Foods, Coremark and Sodexo.
Kore, through its subsidiary, ALL IN, is engaged in the business of developing, producing, and selling non-alcoholic beverages.
It produces energy drinks and an enhanced purified water under the brand name, ALL IN Energy, which is said to be a sugar free product, with no carbohydrates, offering less than 10 calories per can.
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