Innovative Beverage Introduces Drank Deuce
Published:01-July-2009
By Staff Reporter
It is a compact version of drank beverage
Innovative Beverage and Layfield Energy has introduced Drank Deuce, a compact two-ounce version of drank beverage.
The company claims that Drank Deuce is available for sale with a online presence on the nutrition site, www.CustomMuscle.com, where the relaxation shot has already proven a success.
Peter Bianchi, CEO of Innovative Beverage, said: "With drank sales through the roof, we needed to figure out a way to merchandise the product in a way that would strengthen our brand. Drank Deuce was a natural evolution and a direct answer to customer demand for something smaller, with fewer calories. Plus, the product is highly portable, and under the specified liquid limit for airport security, which makes it the perfect travel companion when crossing multiple time zones."
John Layfield, Founder of Layfield Energy, said: "Drank Deuce is the product of a complementary partnership between Layfield Energy and Innovative Beverage Group. Its title as first extreme relaxation shot has helped it to thrive in Nashville, TN, and now that it's available online we expect the kind of results that drank beverage received in its first year."
