Log in or Register for enhanced features | Forgotten Password?
Drinks Business Review
Return to: DBR Home | News

GNC Stores To Offer Sarpes Beverages Dream Water

DBR Staff Writer Published 08 March 2010

Sarpes Beverages has said that its sleep and relaxation drink Dream Water is available at New York City locations of GNC. The nutritional products retailer will carry the 2.5oz-size bottle of the relaxation beverage in its two flavors, 'Snoozeberry' and 'Lullaby Lemon w/ Hints of Tea'.

The company claims that Dream Water is a zero-calorie drink with all-natural active ingredients to help consumers relax and fall asleep, including GABA (Gamma-Aminobutyric Acid) to help one relax, Melatonin to help induce sleep, and 5-htp (Tryptophan) to help improve the quality of sleep.

The 2.5 oz bottle, which is suitable for long plane rides and every-night sleep, will retail for $2.99 at GNC's New York City locations.

GNC stores in New York City will carry the Dream Water shots, with plans to roll out the line to additional regions in the near future.

The line also includes 8 oz bottles, featuring 'Lullaby Lemon w/ hints of tea' and 'I dream of Kiwi...and Plum' flavors. They retail for $2.49 per bottle or $30 for a 12-pack nationwide at DrinkDreamWater.com. The products are also available at New York City-based Duane Reade locations.

Adam Platzner, chief marketing officer for Sarpes Beverages, said: We are thrilled GNC, the preeminent name in nutritional products, recognized the value Dream Water can provide to the more than 70 million Americans suffering from sleep-related issues, especially the very busy New York City consumer.

“We set out to develop a product which could help the millions lying awake at night across the country who are looking for an alternative to traditional sleep aides. Our product not only helps solve this problem, it is delivered in a zero-calorie, great tasting water that can seamlessly meld into many people's nighttime habits.

Comments
Post a comment

Comments may be moderated for spam, obscenities or defamation.