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Dean Foods reformulates TruMoo chocolate milk

DBR Staff Writer Published 01 February 2013

Dean Foods has reformulated its chocolate milk brand TruMoo, which now features 40% less sugar than the previous formula and 35% less total sugar than the rival brands.

TruMoo Chocolate Milk is a ready-to-serve milk and contains milk, cocoa and natural sugar. One serving of TruMoo chocolate milk offers 30 calories more than plain low-fat white milk. It also does not contain high fructose corn syrup.

The company claims that the chocolate milk provides eight nutrients including calcium, protein, vitamins A, D and B12, riboflavin, phosphorus and potassium.

TruMoo milk formulation available in California will see a slight change in nutrition composition due to different regulatory requirements for dairy in that state.

Original TruMoo chocolate flavor is available as 1% low-fat milk in retail outlets.

TruMoo milk is available in various sizes such as gallons, half gallons, quarts and single serve 10oz, 12oz, 14oz and 16oz bottles.