Constellation Brands Signs Distribution Agreement With Young's Market
Published:12-October-2009
By Staff Reporter
The deal is part of Constellation's ongoing realignment of its distributor network
Constellation Brands, a wine company, has signed a multi-year distribution agreement with Young's Market and its affiliated companies as Constellation's exclusive distributor in Alaska, Washington, and Oregon. Constellation is currently Young's largest supplier in volume in the Pacific Northwest representing more than an estimated one million cases annually.
The agreement is part of Constellation's ongoing realignment of its distributor network. The Young's distribution agreement brings the total number of states benefiting from this new go-to-market strategy to 22. The decision to consolidate the majority of Constellation's wine and spirits business to one distributor per market was made to improve organic growth, creating distributor teams focused exclusively on Constellation's portfolio.
Rob Sands, president and chief executive officer of Constellation Brands, said: "Our U.S. sales force and Young's sales force are completely aligned in these markets, which will ensure our products are in the right place and at the right price. Young's has been an important part of Constellation's success. We are excited to enter this new phase of our relationship and grow the business together."
Christopher Underwood, CEO of Young's Market Company, said: "Young's and its affiliated companies in the Pacific Northwest are delighted and honored to have been selected as Constellation Wines U.S. exclusive distribution partner in Oregon, Washington, and Alaska. We believe that the expansion of our relationship in these markets is a reflection of the mutual respect that Young's and Constellation have for one another and we look forward to maintaining that relationship well into the future."
Young's Market is a distributor and broker of wine and spirits in the US with operations in California, Hawaii, Arizona, Oregon, Washington, Alaska, Idaho, Utah, Montana and Wyoming.