PepsiCo will distribute its Gatorade products directly to stores through both company-owned and independent bottlers in the US and Canada to enhance its store-level customer service. The company expects the change to become effective from 1 January 2011.
Kore Nutrition (Kore), a Nevada-based producer of non-alcoholic beverages, has engaged LMB Sales to represent and market the company's ALL IN products throughout the western US.
XYIENCE, the maker of Xenergy energy drink, has signed a distribution agreement with Blue Coast Beverages to expand the brand's retail footprint in New Hampshire, Massachusetts, Connecticut and Rhode Island.
Brown-Forman Corporation, a Kentucky-based diversified producer and marketer of alcohol brands, has introduced the 2010 expression of its vintage-dated Old Forester Birthday Bourbon, which is bottled at 95 proof.
NutriPure Beverages said that its subsidiary, XND Technologies, will perform a physical examination of a bottling facility in East Coast that the company is in talks to acquire.
Carlsberg Group, a Danish brewing company with international presence, will shut down its Fribourg brewing unit in Switzerland by June 2011, and will make its Rheinfelden brewery as its base for beer production in the country.
Starbucks will launch VIA Flavored Coffees, a new line of four different coffee flavors, in the company stores across the US and Canada, starting this fall.
New Leaf Brands, a New York-based provider of health beverages, has signed an agreement with Coast Brands Group, adding 17 new distributors in California.
BoNa Coffee Company, subsidiary of BoNa Coffee Holdings, has started discussions with Whole Foods and Draeger's Markets to distribute the company's coffee brand in their stores in California.
Heavenly Spirits, an importer in Massachusetts that specializes in French spirits, has become the owner and distributor of Qino One Vodka in the US.
Williams Selyem, a producer of Pinot Noir, Chardonnay and Zinfandel, has opened a new winery located at the Healdsburg, California to provide winemaking team more control over all aspects of production.
