Heineken N.V.
P.O. Box 28
Amsterdam
Netherlands
P.O. Box 28
Amsterdam
Netherlands
Fax: 31-20-6263503
www.heinekeninternational.com
No. employees: 65,730
Turnover: 21,510.67 (US$m)
Financial year end: December
www.heinekeninternational.com
No. employees: 65,730
Turnover: 21,510.67 (US$m)
Financial year end: December
Company Overview
Heineken N.V. (Heineken) is premium beer and cider manufacturer and distributor based in the Netherlands. The company along with its subsidiaries principally operates 140 breweries in more than 70 countries with 145.9 million hectoliters of consolidated beer volumes. In addition, the company offers soft drinks and other beverages. Its brand portfolio comprises well-known international brand Heineken along with over 200 brands including a mix of specialty beers, regional, local and international premium beers and ciders. Geographically, the company operations are spanned across Asia Pacific, the Americas, Europe, the Middle East and Africa. Heineken is headquartered in Amsterdam, the Netherlands.
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Until recently, the beverages market was divided simply between alcoholic and non-alcoholic beverages. As consumers’ tastes grew more sophisticated and demand surged for a variety of beverage options catering to lifestyle changes and health concerns, the beverages industry has responded with a dizzying array of options to choose from. This report focuses on the U.S. and world markets for beverages across several broad categories. For the purposes of this study, TriMark Publications has divided the global beverages markets into the following product segments include: 1) alcoholic beverages such as wines, beers and spirits; 2) non-alcoholic beverages such as bottled water and milk; 3) brewed beverages such as coffees and teas; 4) carbonated beverages such as sodas and soft drinks; 5) non-carbonated juice products both fresh and pre-packaged; and 6) energy drinks which are generally caffeinated beverages in both carbonated and non-carbonated forms. For each market segment, this study presents the latest information on size, growth rates, sales projections and factors influencing growth in the U.S. and internationally. Reports Buy online from $449
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